"We believe that Jordan is far away from having realised its potential. That is great in business. If more foreign investors come here and show what we can do and how it can be a very important part of local development then that would also help. That is one of the jobs we are trying to do," says Sheldon Fink, Chairman & CEO of PBI Aqaba Industrial Estate.

"There is right now about 300 million US dollars invested in the place that we are working on and of that, the original capital was 15 million US dollars of US AID money and 8 million US dollars of our money so that has turned into 300 million US dollars because of attracting other investors. That is our strategy."